Your Voice: Defined and Amplified
Whether you are new to the world of the media relations or a seasoned veteran, sometimes you have to take a step back and reassess your overall demeanor. Remembering that the public is your audience, not the reporter on the other side of the microphone, will many times keep you on track. But whether you …
Continue reading "Four Ways To Build a Positive Relationship With The Media"
Ah, the temptation to make a wonderful noise and join in the chorus of others who throw their own two cents into the social media (and occasionally traditional media) buzz of some other agency's dilemma/celebration/otherwise noteworthy event. It is a real and true temptation and so many others fall prey to it and dive fully …
Understanding the ins and outs, ups and downs, and do's and don'ts of your particular niche are vitally important to maintaining your brand image in the public eye. The best and most expedient way to do this is by becoming a consumer of those same media channels you use to push your own information. What …
Continue reading "A Good Media Consumer Makes For a Better Media User"